.bpg-lead-conversion{
	padding:clamp(12px,2vw,24px) 0 clamp(58px,7vw,86px);
}
.bpg-lead-conversion__shell{
	display:grid;
	grid-template-columns:minmax(280px,.72fr) minmax(0,1.48fr);
	overflow:hidden;
	border:1px solid var(--bpg-line);
	border-radius:var(--bpg-radius-lg);
	background:var(--bpg-surface);
	box-shadow:var(--bpg-shadow-sm);
}
.bpg-lead-conversion__intro{
	display:flex;
	flex-direction:column;
	padding:clamp(28px,4vw,44px);
	background:
		radial-gradient(circle at 16% 14%,rgba(11,125,114,.25),transparent 32%),
		linear-gradient(145deg,#0d2932,#103844);
	color:#fff;
}
.bpg-lead-conversion--cluster .bpg-lead-conversion__intro{
	background:
		radial-gradient(circle at 14% 12%,rgba(23,145,129,.22),transparent 34%),
		linear-gradient(145deg,#0d2932,#11343f);
}
.bpg-lead-conversion--tool .bpg-lead-conversion__intro{
	background:
		radial-gradient(circle at 85% 12%,rgba(214,167,76,.14),transparent 30%),
		linear-gradient(145deg,#0d2932,#102f39);
}
.bpg-lead-conversion__eyebrow{
	display:block;
	margin-bottom:12px;
	color:#9bded4;
	font-size:11px;
	font-weight:900;
	letter-spacing:.1em;
	text-transform:uppercase;
}
.bpg-lead-conversion--tool .bpg-lead-conversion__eyebrow{color:#e3bf73}
.bpg-lead-conversion__intro h2{
	margin:0 0 14px;
	color:#fff;
	font-size:clamp(28px,3vw,40px);
	line-height:1.08;
}
.bpg-lead-conversion__intro>p{
	margin:0;
	max-width:520px;
	color:rgba(255,255,255,.74);
	font-size:15px;
	line-height:1.62;
}
.bpg-lead-conversion__points{
	display:grid;
	gap:10px;
	margin:28px 0;
}
.bpg-lead-conversion__points>div{
	display:grid;
	grid-template-columns:32px 1fr;
	gap:10px;
	align-items:center;
	padding-top:12px;
	border-top:1px solid rgba(255,255,255,.12);
}
.bpg-lead-conversion__points b{
	display:flex;
	align-items:center;
	justify-content:center;
	width:30px;
	height:30px;
	border-radius:50%;
	background:rgba(255,255,255,.08);
	color:#9bded4;
	font-size:10px;
	letter-spacing:.04em;
}
.bpg-lead-conversion__points span{
	color:rgba(255,255,255,.9);
	font-size:13px;
	font-weight:750;
}
.bpg-lead-conversion__direct{
	display:grid;
	gap:8px;
	margin-top:auto;
}
.bpg-lead-conversion__direct a{
	display:grid;
	gap:2px;
	padding:11px 13px;
	border:1px solid rgba(255,255,255,.12);
	border-radius:14px;
	background:rgba(255,255,255,.045);
	color:#fff;
	text-decoration:none;
	transition:background .18s var(--bpg-ease),border-color .18s var(--bpg-ease);
}
.bpg-lead-conversion__direct a:hover{
	background:rgba(255,255,255,.085);
	border-color:rgba(255,255,255,.2);
}
.bpg-lead-conversion__direct small{
	color:rgba(255,255,255,.55);
	font-size:10px;
	font-weight:850;
	letter-spacing:.08em;
	text-transform:uppercase;
}
.bpg-lead-conversion__direct strong{
	color:#fff;
	font-size:13px;
	overflow-wrap:anywhere;
}
.bpg-lead-conversion__form{
	min-width:0;
	padding:clamp(16px,2.5vw,26px);
	background:linear-gradient(155deg,#fff,#f7faf8);
}
.bpg-lead-conversion__form .bpg-lead-form{
	margin:0;
	min-height:100%;
	padding:clamp(18px,2.8vw,30px);
	border:0;
	border-radius:24px;
	background:transparent;
	box-shadow:none;
}
.bpg-lead-conversion__form .bpg-lead-form__head{
	max-width:720px;
	margin-bottom:20px;
}
.bpg-lead-conversion__form .bpg-lead-form__head>span{
	color:var(--bpg-brand-strong);
}
.bpg-lead-conversion__fallback{
	display:flex;
	min-height:100%;
	flex-direction:column;
	justify-content:center;
	padding:clamp(24px,4vw,42px);
	border-radius:24px;
	background:var(--bpg-surface-soft);
}
.bpg-lead-conversion__fallback h3{
	margin:.55rem 0 .65rem;
	font-size:clamp(24px,2.5vw,34px);
}
.bpg-lead-conversion__fallback p{
	max-width:620px;
	margin:0 0 18px;
	color:var(--bpg-ink-2);
}
.bpg-lead-conversion__fallback .bpg-btn{align-self:flex-start}

@media (max-width:960px){
	.bpg-lead-conversion__shell{grid-template-columns:1fr}
	.bpg-lead-conversion__intro{padding:28px}
	.bpg-lead-conversion__direct{grid-template-columns:repeat(2,minmax(0,1fr));margin-top:24px}
}
@media (max-width:640px){
	.bpg-lead-conversion{padding-bottom:54px}
	.bpg-lead-conversion__shell{border-radius:22px}
	.bpg-lead-conversion__intro{padding:22px}
	.bpg-lead-conversion__intro h2{font-size:29px}
	.bpg-lead-conversion__form{padding:8px}
	.bpg-lead-conversion__form .bpg-lead-form{padding:16px 12px}
	.bpg-lead-conversion__direct{grid-template-columns:1fr}
}